This blog has received far too little attention from myself the recent months. It’s not that I haven’t had the time to write nor topics to write about. I have been motivated – at times – but I never got started. Had to give it some thought and I think it’ll lower the threshold if I start blogging in Norwegian, my mother tounge. So – what I’ve done is to sort all my previous articles in a single folder called “English” – not sure what I’ve was thinking with ten categories anyways, as they’re all about B2B social media – and I’ll start with clean sheets (categories) with my norwegian blog posts. The topics for future blog posts will evolve around the use and development of the digital media. I will rely on my theoretical background from B2B branding and B2B social media, but more importantly my experiences and key learnings from working with and implementing social media in SpareBank 1 SMN, an organisation with 1,200 employees. They will, however, be written in Norwegian. At least to start with… but hopefully I’ll translate the better ones. I will sort out an English-only RSS feed. So… here’s to my duo language blog. To be continued…

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