Et lean canvas er et verktøy for å kort og konsist kunne modellere forretningsmodellen på en enkelt A4-side. Legg til et traction roadmap, og du har et lettbeinte...
Dagens gjest er Mads Mobæk, gründeren bak en nylig lansert todo-app som heter Mente. Mads har i 10 år vært utvikler i konsulentbransjen, hvor han har drevet med...
«Do you love politics and patriotism? So do we! Welcome our political patriotism simulator: Super Trump Wall! Learn all about the fascinating politics of good ol’ Donald Trump as he...
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As the new digital world embraces participation, openness, conversation, community and connectedness through social media, it brings new opportunities and challenges to B2B branding....
The thesis includes four interviews with social media experts, synthesised around brand management for B2B companies, where as the theoretical background is B2B brand management....
ShipServ designed a social media strategy which evolved around using social media platforms as beacons to drive traffic to their main site, in order...
During the research process I have discovered several useful master thesises on social media, both in relation to B2B and branding, as well as...
During the autumn 2009 I conducted a literature review for my pre-diploma work on business-to-business branding online, which in my opinion has implications for...
This week I spent two days in London at The Internet World Expo, and attended a seminar on Blogging and Twitter for B2B hosted...
