Mot slutten av 2016 begynte jeg som produkteier på et lite utforskende innovasjonsprosjekt i SpareBank 1. Det som var spennende var at prosjektet var rigget med et lite, autonomt team som hadde mandat og frihet til å jobbe som en startup.
Å jobbe på samme måte som fintech-startupene var taktikk SpareBank 1 brukte for å lære hvordan man kan jobbe med høyere hastighet og et sterkere kundefokus. Et par år senere har prosjektet blitt til et selskap, og Spleis blitt blant de største aktørene innen folkefiansiering i Norge. På Shifter.no kan du lese reisen vi har vært gjennom, fra en gul post-it-lapp på en vegg til en tjeneste som vokser et nytt marked.
Dersom du har lyst å jobbe med oss i Spleis, sjekk ut jobb.spleis.no – vi ansetter både utviklere, designere og produktanalytikere.
At the F3 FintechAcademy: Future of Investments & Crowdfunding Expo event I held a pecha kucha presentation on Spleis and donation based crowdfunding. The pecha kucha format is 20 slides of 20 seconds each – with autoplay. So no room for any bloopers! This event had a shorter format of 12 slides of 20 seconds, but it sure made the presentation tight.
Slides can be found below.Fortsett å lese «VIDEO: Pecha kucha on Spleis and donation based crowdfunding»
“These 3 lessons boil down to empathy, organization, and communication. The key with all of these: Make sure you’re in control of the execution of the final product. You want your vision to be realized, right? Do everything you can to equip your engineers with the right materials and knowledge so they can execute your vision perfectly — and so you end up with a kickass product.”
Over at the Invision Blog they’ve shared three ways to improve the collaboration between designers and developers. Collaborating closely within cross-funtional teams, the team will also be able to close the build-measure-learn loop in a shorter time span, which the lean startup theories suggest is a key factor to successful products.
“Do you love politics and patriotism? So do we! Welcome our political patriotism simulator: Super Trump Wall! Learn all about the fascinating politics of good ol’ Donald Trump as he keeps America safe from mexicans!”
So goes the introduction for “Super Trump Wall”, a satirical game where you play Donald Trump. Your objective is to build the wall of Mexico as high as possible, whilst at the same time keeping America safe from Mexicans. In that good old Ninento 8-bit gameplay and graphics. It’s hilarious.
I was speaking about mobile in the banking context at the 2nd Annual Financial e-Marketing Forum the 25th September 2013 in Amsterdam. User adoption of mobile has increased rapidly, and banks are slow at redeveloping their websites to the new mobile friendly standards. As a result, mobile marketing is suffering. The talk goes into how we quick fixed mobile at SpareBank 1 without doing a complete revamp of the website. The slides can be found at Slideshare.
(Title proudly inspired by Scot McKee’s brilliant book Creative B2B Branding (no, really))
The grand opening of Komafest is scheduled for tomorrow, and the works have popped up everywhere in the town these last couple of days. Some heavy wind – not unbeknown for people from Vardø – has hit the island giving the artists difficult working conditions. But it’s coming along nicely.Fortsett å lese «Komafest: Closing in on the grand opening (Part two)»
The last couple of weeks a street art festival called Komafest has taken place in my hometown Vardø, Norway. The norwegian artist Pøbel is the curator of the festival, having gathered eleven other highly regarded street artists from all over the world; Brazil, USA, Portugal, England, Belgium, France, Ireland and Norway.Fortsett å lese «Komafest: A Street Art Festival in Vardø (Part one)»
Scot McKee is the managing director of a B2B branding agency who believe in creative branding for B2B companies. McKee is the author of the unconventional marketing book Creative B2B Branding (no, really), where he takes the boring lot of B2B brands by it’s horns, which is the focal point of this lecture; he speaks about how new digital media changes everything for B2B Brands, and he presents different B2B branding cases of different sizes with different impact. The University, where he held his lecture, didn’t want it’s name associated with the video nor the slides of his lecture because they didn’t want to locate their brand “next to the deliberately provocative brand image he presents”.
Video source: Youtube.com
I går holdt jeg foredrag på BI Trondheim om hva vi i SpareBank 1 SMN gjør i sosiale medier. Slidene har jeg nå lagt ut på Slideshare.